Writing SEO-friendly blogs is a skill that takes time to master. The rules for SEO aren’t simple and writing optimized content for a website is nowhere close to article writing.
While you can always reach out to the top Calgary SEO Company, some mindfulness. strategies and the right practices can help you get there on your own (provided you have ample time). Here are a few tips that you can follow.
Prepare A Structure
Before writing your blog, prepare a structure for your blog post. Introduction, body text, and conclusion are the primary components of a blog post. Note down the main points you wish to cover in each section.
The writers at the top Calgary SEO Company prepare a proper structure of the blog post before writing.
Build A Strong Title
Think of a strong title between 55-60 characters. The title should be clear, concise, and interesting to attract more and more users to read your blog post.
Ensure your target keyword is included in the title, avoid keyword-stuffing.
The title should not contain clickbait or false promises. It should provide an accurate description of the content in the blog post.
Use Headings And Subheadings
Think of headlines for your blog. The headlines you choose enable Google to understand what your content is about. This further plays a role in how your blog post gets ranked.
Also, use subheadings to make your content easily skimmable. Using subheadings is a great way to make your content flowy and create a smooth structure.
Calgary SEO Company can help you in writing effective headings and subheadings in your blog post.
Keep The Paragraphs Short
The paragraphs you use should be short. Large paragraphs are difficult to read, especially on mobile phones.
Use formatting features like bold, underline, italic to make your content interesting to read.
Internal And External Links
Add internal and external links wherever relevant. Internal linking is an easy and effective way to reduce bounce rate and help search engines to find new pages on your website. The top Calgary SEO Company keeps backlinking at the core of its SEO strategy.
Use of Keywords
Use primary and secondary keywords in your blog posts. Be careful not to stuff keywords unnaturally.
Add keywords in the title, main headings, content, and conclusion of your blog.
Choose An Optimal Length
Make sure your blog has at least 300 words. Long blog posts tend to perform better in search, but that doesn’t imply that short blog posts don’t.
Make sure the content is easy to read and doesn’t feel irrelevant at any point. Quality above quantity, always.
Meta Description
The meta description of your blog is a summary of what your blog post is about. Optimize your meta description’s length, keep it informative and interesting.
After the title, the user reads your blog’s meta description. It can be the deciding factor of whether someone chooses to read your blog post or not.
Conclusion
Running a business is not an easy job. With you may have multiple operations to handle, the top Calgary SEO Company can take care of SEO writing.
Their writers are adept at creating well-optimized content for your website. Want to discuss how they can help your business? Click here: https://melissamerriam.com.
